‍General

‍This Privacy Policy is designed to tell you about the practices of Atlas Inc. (the “Company”, “we” or “us”) regarding the collection, use, and disclosure of Personal Information (as defined below) on all of its related pages on www.weareatlas.ca (the “Site”). Specifically, this policy describes:

the types of Personal Information collected on this Site and the manner of collection,
the use of that Personal Information, and
its transfer and/or disclosure.

This policy also describes the measures we take to protect the security of the Personal Information. In addition, we tell you how you can reach us to answer any questions you may have about our privacy practices. Please be sure to read this entire Privacy Policy before using this Site or submitting Personal Information. Your use of the Site is subject to this Privacy Policy and the Site’s Terms of Use.

Except for the Company’s applicable legal requirements and duties detailed in the Terms of Use and for the Purposes detailed herein, the Company and its affiliates will not have access to any Personal Information. In addition, employees of the Company and of its affiliates and service providers who require it for the purposes of their duties will have access to aggregated or unidentifiable information for the Purposes outlined below.

Please check this Privacy Policy frequently for updates by checking the date of the “Last update” at the top of this Privacy Policy. We may change or update all or parts of this Privacy Policy at any time. Please check back from time to time so you are aware of any changes or updates to this Policy. The Privacy Policy which in each case shall apply to your Personal Information shall be the version posted as of the point that the applicable Personal Information was collected.

Collection, use and disclosure of your personal information

‍The Site is not intended to receive confidential information from you. Consequently, and except for personal data mentioned herein, any information, whatever its form – document, data, graphic, question, suggestion, concept, comment or other – that you send us via and in relation to the Site will not under any circumstances be deemed confidential. Consequently, the act of sending it to us alone gives us the right to use it, reproduce it, publish it, alter it or send it with a view to dealing with your request.

We collect, use and disclose your Personal Information for the following purposes:

– performance and improvement of the Site;

– gathering data on the Site navigation;

– getting in touch with you;

– for any additional purposes identified at the time of collection; and

– as otherwise as permitted or required by applicable law (collectively the “Purposes”).

Generally stated, by “Personal Information” we mean any information which relates to a natural person and directly or indirectly allows that person to be identified, as further defined in applicable privacy laws. Personal Information may include but is not limited to your name, address, telephone number, date of birth, and email address relating to the Site. Except for any log files and cookies to the extent set out below, if you are simply visiting our Site, we do not collect any of your Personal Information.

Information we share

We do not disclose Personal Information about our Site users visiting the Site, except as described herein, and as otherwise permitted or required by applicable law.

The Company has engaged third-party service providers to provide certain services and assist with the daily operations and maintenance of the Site, which services may include:

logistics/technical and level support,
analytics and advertising platforms,
testing and validation, hosting, management of the Site. (collectively the “Services”).

These third-party service providers may have access to Personal Information, solely for the purposes of providing these Services, as required. When we transfer or provide access to Personal Information to third party service providers, we contractually ensure that such providers provide a high level of Personal Information protection, including requiring that they respect this Privacy Policy and are responsible for the security of the Personal Information. They are not authorized by us to collect, use or disclose the Personal Information except as necessary to perform the Services on our behalf in relation to the Purposes as described herein, or to comply with legal requirements.

The collection, use, and disclosure of information contemplated in this Privacy Policy may involve a transfer of the information to jurisdictions located outside your country/state/province of residence that may not have equivalent laws and rules regarding Personal Information. We will take reasonable contractual measures to safeguard such information and conduct mandatory privacy impact assessment when processing is occurring by a third party regardless of jurisdiction. The reasonable contractual measures we may take to protect Personal Information while processed or handled by these third parties are subject to applicable legal requirements, for example lawful requirements to disclose Personal Information to government authorities.

We reserve the right to transfer any Personal Information we have about you in connection with the sale or transfer of all or a portion of our business or assets or rights relating thereto. Should such a sale or transfer occur, we will request that the transferee use and disclose Personal Information you have provided through this Site in a manner that is consistent with this Privacy Policy.

We also reserve the right to transfer any Personal Information to our parent company for the Purposes outlined above.

Cookies and logfiles

‍Information we collect automatically may include information, such as your IP address, domain name, web page, the length of time spent on the site and/or a page, and the pages accessed while visiting the Site, which, to the extent such information is identifiable with you, is Personal Information. We collect this Personal Information through “log files” and “cookies.” Log files are small text files that websites automatically create when a user visits a site. This information collected through log files is stored on the server on which the website is hosted. A cookie is a tool that enables us to track and target your preferences. They help us to learn, for example, how many new visitors the site is getting, and to identify site features in which you may have the greatest interest. Cookies and log files may enhance your online experience by saving your preferences while you are visiting a particular page. They thus help us to provide you better designed and personalized services. Like many companies we also aggregate the Personal Information we collect automatically. The cookie will be stored on your computer’s hard drive until you remove it. We may also use temporary or “session” cookies to help you use this Website. These temporary cookies will expire when you leave the Website.

We use four types of cookies:

Strictly necessary cookies (always active): They are necessary for the operation of the Site and cannot be deactivated. They are generally set in response to actions you perform, such as setting your privacy preferences, logging in or filling out forms. You can set your browser to block or inform you of the existence of these cookies, but some parts of the Site may be affected. These cookies do not store any personal information.

Performance cookies: They are important because they allow us to monitor the performance of the Site and content to provide you with a quality experience. They make it possible to know the number of visitors, where this traffic comes from and how the Site is used. Thanks to this data, we can analyze what you, as a visitor, look for and consult on the Site, with a view to improving it and better meeting your needs.

Functionality/personalisation cookies: They allow you to configure your browsing preferences on the Site and use functionalities such as videos.

Cookies for targeted advertising: They allow other websites to show you ads related to your interests when you browse away from the Site. Some of our business partners or the owners of websites that link to our Site may also use cookies, however, we have no access to, or control over, these cookies and do not accept any responsibility for their practices.

‍Links to other websites

‍Occasionally we provide links to other third party websites for your convenience. These sites operate independently from this Site and are not under our control. These sites may have their own privacy practices, notices or policies in place, which we strongly suggest you review if you visit them. Without limitation, we are not responsible for the content of these sites, any products or services that may be offered through these sites or any other use of these sites, nor for any Personal Information processing and privacy practices associated with such sites.

‍Records retention

‍The Company and its third-party service providers will only retain Personal Information as long as needed to fulfill the relevant disclosed purposes. The file containing your Personal Information will be made available to the authorized employees, contractors or agents of the Company who need to access the information in connection with the Purposes. The Personal Information will be held primarily in an electronic database.

‍Security

‍We maintain appropriate administrative, technical and physical safeguards to protect Personal Information against accidental or unlawful destruction, accidental loss, unauthorized alteration, unauthorized disclosure or access, misuse, and all other unlawful forms of processing of the Personal Information in our possession. When you provide Personal Information online, we use encryption on the Internet which is industry standard for this type of information — Secure Socket Layer (SSL) technology — to help protect the information that you provide. This Internet encryption standard scrambles Personal Information as it travels from your computer to our server. You will know that you are in a secure area of our website when a lock icon appears on your screen that the “http” prefix of our URL address changes to “https.” The “s” represents “secure.”

‍Your rights

We hereby agree to respect and observe the provisions set forth in the Federal Personal Information Protection and Electronic Documents Act (“PIPEDA”) and any other applicable Canadian federal or provincial legislation regulating the protection of personal information in the private sector. To the extent there is additional protection afforded to you, pursuant to the Act or any such other applicable privacy legislation, and same is not set forth herein, we agree to take such measures to give full effect to such additional protection.

In addition to any rights under applicable law, you also have the following non-exhaustive rights with respect to your Personal Information held by us:

to know whether we hold any Personal Information about you and the source of such Personal Information;
to know the purpose for which your Personal Information is being collected, which includes the Purposes set forth in this policy;
to consent to the collection, use, or disclosure of your personal information;
to request a copy of any Personal Information held by us, including in a portable format, and to request deletion of such Personal Information or correction of any inaccuracies or incompleteness in any such Personal Information;
to be notified of any security breach that compromises Personal Information as required by law; and
to request information on how we process your Personal Information.

To respond to inquiries regarding any of the rights noted above, we may request additional information from you, including Personal Information, to ensure we are able to accurately identify and process such an inquiry. Personal Information gathered for this purpose will only be used for the purpose of identifying and processing such a request. All inquiries shall be responded to within a reasonable period of time.

In addition, we are committed to ensuring that we only collect Personal Information for purposes identified in this policy or identified at the time of collection. Any Personal Information collected will be only collected to the extent necessary to fulfil the purpose for which it is collected. As noted in the Security section above, your Personal Information shall be safeguarded from unauthorized access, loss, or theft in accordance with reasonable commercial practices. Non-anonymized Personal Information, once it is no longer required for the identified purposes, will be deleted.

Data Privacy Officer Contact Information

To ensure that all Personal Information is collected and processed in accordance with this policy and the applicable legislation, we have appointed Garrett O’Neill as Data Privacy Officer (“DPO"). The DPO is a primary contact for any questions, comments, or requests under this policy. The DPO can be reached by following the instructions on the Contact Us page or by email at the following email address: info@weareatlas.ca